Seth’s Reduce: Seeing is believing

Elevate is that this month! I hope to see you in Orlando. After which Equip is subsequent month! I additionally hope to see you in Louisville. However earlier than we get to both of these occasions, I need to write about Envision.

Sure, Envision. One other e-word occasion to maintain me and my staff on our toes. Envision is hosted by Envisor Consulting. You would possibly acknowledge that identify; it’s the creation of Ken Thomas and Ben Gandy, two longtime trade consultants we’re proud to have as columnists for our journal.

Ben and Ken invited me to Memphis to attend this yr’s consulting seminar, the place attendees received a glance backstage at Michael Hatcher & Associates. Positioned in Olive Department, Miss., Michael Hatcher & Associates has been in operation since 1986 and gives business and residential landscaping and just lately added garden care. The corporate got here in at No. 117 on our 2022 LM150 list, reporting $21 million in income in 2021, a 55 % enhance from 2020.

We spent a whole day at Michael Hatcher & Associates, going from room to room, studying about how the corporate handles its manufacturing administration, account administration, funds and total technique and construction. It was loads of data to absorb.

Michael Hatcher & Associates makes use of the Inexperienced Dot Working System, a enterprise template created by Ben and Ken. Inexperienced Dot identifies the important thing elements of organizational improvement after which combines enterprise concept and trade expertise with processes and key efficiency indicators to supply enterprise house owners a path to achievement. Ben and Ken have been form sufficient to ship me a couple of slides from their PowerPoint on this technique they’re blissful to share with our LM readers. If you need to see them, ship me an electronic mail.

Among the finest issues I noticed on the occasion had nothing to do with the displays. I liked observing the attendees and the way thirsty they have been for information. It reassured me that this trade is certainly hungry for data — which is the enterprise I’m in.

One attendee who stood out to me was William Cruz, director of operations for Koehn Outdoor, situated in Jacksonville, Fla. Cruz furiously took notes all through the day, burning via pocket book web page after pocket book web page. After lunch, I requested Cruz why he was so obsessed with attending Envision.

“I wished to come back to this occasion as a result of I wished to carry my staff and workers to be round like-minded people,” he advised me. “To see a number of the folks within the trade who’re hitting their margins and provides them a practical take a look at what true tradition is.”

Seeing is believing, proper? See my video interview with Michael Hatcher himself on why he welcomed Envision at his facility, some current successes they’ve loved and his favourite a part of being within the trade for nearly 4 a long time. And this month’s situation additionally options my 5 Questions Q&A with Russ Sneed, CEO of Michael Hatcher & Associates.

Again to the opposite occasions beginning with the letter e. On this month’s cowl story, I share six methods the brand new Equip Expo shall be completely different from the outdated GIE+EXPO. Just a few of those new occasions I’m notably enthusiastic about (see No. three and No. 5.) however many issues would be the similar. After all, being collectively in individual would be the finest a part of all of it.

No matter E-vent you attend, whether or not it’s this month’s Elevate, subsequent month’s Equip or a gathering like Ben and Ken’s Envision, it’s all about being current. Be like William Cruz and replenish that pocket book with nice concepts. After which tell us what you thought was the most important game-changer for what you are promoting in order that we are able to, in flip, study extra and report again.